Founded in 2006, Performance Publishing is a small, independent company that specialises in the automotive field. It has a long history in automotive periodicals and award-winning books in its back catalogue. The company launched Absolute Lotus in 2018.

Editor/publisher
Adam Wilkins

Adam Wilkins has worked in automotive journalism for close to a quarter of a century, and launching Absolute Lotus magazine was the realisation of a long-held ambition. He has driven an example of pretty much every road-going Lotus model and has his own Elise 111R for the weekends. The magazine gives him the chance to live and breathe Lotus, meeting heroes of the scene along the way.

Regular contributors

Absolute Lotus has a host of regular contributors. Well known classic car journalist Richard Heseltine is our Editorial Consultant, and has a number of regular columns in the magazine as well as fuller features. Additionally, his Great Race series, which in each issue, spotlights a motorsport fixture in Team Lotus history. Our second columnist is performance driving coach Neil Furber whose regular contributions help Lotus owners get the most from their cars. He also writes the occasional longer piece. Former staffer Jack Wood, who now runs a publishing company of his own, continues to contribute on a regular basis, his deep research being a welcome addition to the magazine. Other regular contributors include Max Kingsley-Jones, Dan Sherwood, Mike Rysiecki and Rob Ellerington and all our real-world Lotus owners in Running Reports.